Advertising: You’re doing it right – Kraken Rum (7 videos)

Posted by derekh on March 14, 2012 in Animation, Artwork, Illustration, Video

Have you ever watched a commercial and thought: “what does that have to do with the product?” Or perhaps you’ve remembered a commercial, but can’t remember what company it was advertising? Or worse yet, maybe you didn’t notice the commercial at all.

Kraken Rum has done everything they can to make sure none of the above happens with their commercials in this fantastic illustrated animation series in which they recently released three new installments. The stories are fantastic, the illustration is top-notch, and frankly, I couldn’t wait to share them. I don’t even like rum and I caught myself pricing Kraken Rum online. Well played, Kraken Rum. Well played.

Anyway, check out seven of the videos below.

1) The Kraken Rum: Survival